Marketing Cloud Account Engagement / Pardot Pricing
Services for the customization of Salesforce Marketing Cloud Account Engagement (Pardot) will help you in automating your marketing processes such as setting up lead generation, lead scoring, and lead transfer to the sales team.
There are three packages available:
- QuickStart — for a quick launch of key functions;
- Standard — for deeper marketing automation, segmentation, and analytics;
- Premium — a fully customized package taking into consideration the specifics of your sales cycle, number of segments, and any complex campaigns or integrations that might be present.
We will help you with implementing an effective communication funnel, with full technical support at every stage.
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Quickstart ($2000-$7000) |
Standart |
Premium (Custom) |
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Project Planning |
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Pardot AppExchange package Installation |
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Setting Up Pardot Users, Permissions, Roles & SSO |
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Sending Domain Configuration |
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Website Tracking Domain Setup |
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Website Visitor Tracking Setup |
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Syncing Prospect Fields Between Account Engagement (Pardot) and Salesforce |
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Syncing Account Fields Between Account Engagement (Pardot) and Salesforce |
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Customizing Lead and Contact Layouts / Map Pardot and Salesforce Data (Leads, Contacts, Accounts, Opportunities) |
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Enable Salesforce Campaigns |
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Activating Data Sync |
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Activating Activity Sync (Emails, Events, etc.) |
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Setting Up Lead Assignment Queues |
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Creating Folder Structure and Naming Standards |
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Configuring Scheduled Email Sends |
1 |
1 |
Custom |
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Creating Email Templates |
1 |
3 |
Custom |
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Building Prospect List |
1 |
3 |
Custom |
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Setting Up Automation Rules |
1 |
3 |
Custom |
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Connecting External Web Forms with Pardot (Form Handler) |
1 |
3 |
Custom |
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Creating Segmented Lists for Targeted Campaigns |
1 |
3 |
Custom |
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Basic Engagement Program Setup in Engagement Studio |
up to 3 emails |
up to 5 emails |
Custom |
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Lead scoring & Grading Setup |
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Custom |
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Configuring Marketing Campaigns |
1 |
3 |
Custom |
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Creating Email Seed List Testing |
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Creating and Mapping Custom Fields |
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Creating Landing Pages |
0 |
1 |
Custom |
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Creating a Custom Unsubscribe Center |
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Custom Object IntegrationAnalytics & Dashboards Setup |
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Analytics & Dashboards Setup |
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User training & Admin Knowledge Transfer |
1 hour |
2 hour |
Custom |
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Support |
(1 hr; 1st month of operation) |
(3 hrs; 1st month of operation) |
Custom |
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Marketing Strategy Consultation |
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Email and Content Planning Consultation |
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Social Media Strategy Consultation |
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Migrating Data from Previous Marketing Automation platform |
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Campaign Setup and Optimization Consultation |
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Additional Data Import |
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Configuration for Person Accounts |
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Advanced Form Setup and Integration |
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Book a consultation by selecting a free slot or filling out the form below.